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Five Steps to Elevate Your Data Sourcing Strategy

Erica Chriss, PushSpring EVP Business Development & Marketplace It’s no secret that marketing has become more data-driven. Every day, there are more data providers cropping up and data sets to choose from to help clothing brands reach Millennia...

Let the Countdown to 2017 Begin!

As 2016 comes to an end, we’re proud to reflect upon a successful year at PushSpring. We’ve seen our Audience Console take off, and our mobile-originated cross-device capable data has been used to inform countless campaigns. The most exciting them...

Apps And The Cross-Channel Marketer

This piece originally ran June 13, 2016 in the MediaPost Cross-Channel publication. By: Laurie Petersen of MediaPost Mary Meeker of Kleiner Perkins Caufield & Byers gave her annual presentation on the state of Internet media this month, and the ...

Expert: Look for More from Mobile Apps

This piece originally ran in BizReport on May 18, 2016. It's no secret that the mobile space is blowing up, but it is interesting to note that through the skyrocketing of usage, the app space continues to push forward as well. One expert says tha...

What the App Explosion Means for Marketers

This piece originally ran in BizReport on May 17, 2016 In the past, experts have decried app growth, with many insistent the mobile web was the most important aspect of the mobile space. Instead of the death of apps, however, we're seeing more an...

Are Cookies Holding Back Mobile Programmatic?

This piece originally ran in MediaPost as an Op-Ed, written by PushSpring CEO, Karl Stillner. Recently, Tobi Elkin accurately pointed out the dynamic nature of the programmatic marketplace and the challenges that are unique to mobile -- specific...

Six Things You Should Be Measuring On Your App

This article originally appeared in ClickZ on February 23, 2016. Author: Mike O’Brien, ClickZ Mobile Reporter When it comes to your app, what should you be measuring? Here are six places to start. We’ve recently touted native apps and hybrid app...

Three Challenges Facing Mobile Programmatic Buyers In 2016

The long proclaimed “Year of Mobile” is finally ringing true in 2016. Smartphones and tablets are ubiquitous as consumers have a mobile device with them around the clock. These devices have become by far and away the most personal and important de...

PushSpring Launches Audience Console™ to Enable Marketers to Quickly Build Custom Mobile App Audiences

SEATTLE (September 28, 2015)  PushSpring, the first and largest independent app-based mobile audience platform, today announced the launched of a beta version of the PushSpring Audience Console™ that allows selected mobile app owners, marketers an...

PushSpring Raises $5 Million in Series A Funding

Investment in Mobile Audience Data Platform for Advertisers and App Owners  Led by Trilogy Equity Partners SEATTLE  – PushSpring, a leading provider of mobile app audience data and analytics products, today announced the closing of $5 million in ...

Internet Trends 2015 – key mobile trend extracts from Mary Meeker’s presentation

Mary Meeker, partner at Kleiner Perkins just released her annual Internet Trends report for 2015. As always, the presentation is insightful, informative and broad. At 197 slides, it covers a range of topics from Internet and mobile usage trends to...

PushSpring Lands on the Mobile LUMAscape

PushSpring is now listed on LUMA Partners' most recent Mobile LUMAscape. LUMA Partners Twitter announcement View the mobile LUMAscape

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