We are excited to announce the expansion of our Oracle Data Cloud partnership. PushSpring is now part of the exclusive Oracle Data Cloud Private Data Marketplace (PDM).

What does this mean for you? Not only can you access PushSpring’s pre-built Personas and App Genre segments via the Oracle Data Marketplace, formerly BlueKai, but now you can also create custom segments in the PushSpring Audience Console and access them via the PDM or across other ODC integrated platform partners.

Create, send and activate your custom mobile app segments with a few simple steps in just days.

Learn how to build custom segments here.